Fans of the influencer Liver King claim that they were duped into purchasing his supplements after Liver King stated he maintained his figure by eating raw liver and doing blood shots. The Liver King has now been the target of a civil lawsuit.
This month Liver King (real name Brian Johnson) acknowledged in a six-minute video that he had previously used PEDs after an extensive list of various things he used to accomplish his extraordinary physique was leaked by one of the fitness trainers he consulted.
Johnson was taking testosterones, human growth hormones, peptides and more. His ‘stack’ was estimated to have cost him over $10,000 a month.
But the leaked emails also verified he was sticking to his raw animal organs diet – with a caveat. That type of diet stands to increase cholesterol and his correspondence with the fitness trainer reveals he was doin things to counteract the bad effects of his diet.
Since the information was made public, Christopher Altomare of New York has filed a $25 million lawsuit against Johnson and his businesses, Ancestral Supplements, LLC, and The Fittest Ever, LLC.
In the case, Altomare alleges that Johnson misrepresented his products and promoted a “dangerous and life-threatening diet.” This led to consumers contracting “severe” food-borne diseases.
The Nine Ancestral Tenets lifestyle encourages eating raw liver, spleen, pancreas, hearts, and kidneys. The concept was heavily pushed by Johnson’s brand. According to the complaint, Johnson often “showcased his muscular physique” to demonstrate how the diet had helped him achieve the “epitome of health.”
His fans claim that the diet was unsustainable and that they had to buy his supplements to stay on track.
According to the lawsuit, “Liver King persuaded millions of consumers to adhere to, or abide by, the Eat Tenet by repeatedly making representations to consumers that his near-perfect physique, and optimal health, were solely attributable to his adoption of the Ancestral Tenets, predominantly the Eat Tenet.”
Altomare is now asserting that if they had known that Johnson used steroids, they wouldn’t have spent a tone of money on his products.
Liver King rose to fame last year. He has consistently denied using PEDs in interviews, stating he “stays away from that stuff.”
Johnson confessed to using PEDs in a video he posted on December 1. His apology video stated:
“The Liver King brand has had nothing to do with my business success. My companies were already kicking a**, already successful before the Liver King public figure, growing at 50 percent year over year and still growing at the same pace after.”
He then admitted that he is one of the 85% of Americans who struggle with low self-esteem. He said:
“That’s me, I’m part of that statistic. That’s why I f**king work myself to death in the gym. This is why I do 12 to 15 blood-burning workouts a day just to feel like I’m okay.”
‘Still, I have to absolutely crush myself to do so, and I’m wrecked physically and cognitively, and hormone replacement has helped in a profound and significant way. And still I believe that the path to Paradise is paved in f**king hell.”
Johnson concluded by saying: “I fully own that I f**ked up. All I can do is take extreme ownership right now, be better and lead myself to a better life as a better human.”