The red-pill moderator who flipped a looksmaxxing board into TWO $100M science empires

Derek Munro, better known as More Plates More Dates, has built a fitness empire worth over $100 million—but the origin story behind his success reveals a carefully obscured past in the early red pill manosphere.

In his very first YouTube video nearly a decade ago, Derek introduced himself as “DC7 from the Good-looking Loser forums.” This seemingly innocuous reference points to a much deeper involvement in one of the internet’s earliest red pill communities.

The Good-looking Loser forum, an archive of which still exists online, featured content focused on picking up women, physical appearance optimization, and masculine self-improvement—hallmarks of what would later become mainstream red pill ideology.

But Derek wasn’t just a casual participant. According to archived posts, he served as the lead moderator of the fitness forum under the username DC7.

The site’s header proudly displayed “The Red Pill,” signaling its ideological alignment years before figures like Andrew Tate brought such content into the cultural mainstream.

The connection runs even deeper. The forum was created by Christopher Deoudes, who went by “Chris” and became embroiled in controversy including a public feud with H3H3 Productions. In 2015.

Derek and Chris

Chris posted enthusiastically about a book called “Gorilla Mindset” written by his “good friend” Mike Cernovich—a controversial right-wing commentator known for conspiracy theories and male supremacy advocacy.

That book’s title should sound familiar. Derek’s wildly successful supplement company, Gorilla Mind, which generates between $6 and $8 million monthly, shares its name with Cernovich’s book.

This is no coincidence—Christopher Deoudes is Derek’s co-founder, though this partnership is conspicuously downplayed. A podcast between them is unlisted on YouTube, and the Gorilla Mindset book connection is never mentioned on their company website.

Derek has successfully positioned himself as a science-focused fitness educator, but critics argue he’s abandoned the educational content that built his audience. His channel now features primarily podcast clips, and after a two-month absence, his return video was a 2-hour-and-16-minute analysis of Andrew Tate’s bloodwork—the current face of the red pill movement. Derek mentions they’ve been in contact for years.

From nightclub bouncer to lead moderator of a red pill forum to co-founder of two companies worth over $100 million, Derek’s has repackaged his early involvement in controversial online spaces into mainstream business success.